Know what to talk about.
Use six interview questions to draw out a problem, your diagnosis, a practical action, an example, an exception, and a way to check progress. Choose a subject buyers recognize instead of trying to invent a month of topics.
FREE PDF GUIDE + CONTENT CALENDAR
One Conversation. 30 Days of Content.
Your next month of content could start with six questions. Use them to record a 60-minute conversation, then follow 16 worked examples from the answers to clips, posts, articles and email. The guide maps out the editing, production and publishing that follow.
Get the 30-day content guide- 6 clip scripts + 6 post examples
- 3 article drafts + 1 email
- A complete 30-day publishing calendar
Your best content may be hiding in your last client call.
A client asks why a project keeps slipping. A hiring manager wants to know why finalists disappear. An owner needs help making a decision they have never faced before. You explain the issue, point out what they have missed, and give them a way forward. Then the call ends. The next time you sit down to write a post, you start from an empty page. This guide helps you capture that kind of useful explanation on purpose and turn it into content someone outside your client list can learn from.
See the finished work.
Follow one illustrative recruiting conversation into six clip scripts, six text or visual posts, three short articles, and one email. You can see how the same expertise serves different purposes across the month.
Give the month a workable structure.
Use the 30-day calendar to space out sixteen assets. Articles support the shorter posts, the email gives readers a task to try, and quiet days leave room to respond and do your client work.
Separate recording from production.
Plan who will select footage, edit, write, review, and schedule. The guide makes the work visible so you can decide what you will handle and where you need support before a recording sits untouched.
A LOOK INSIDE
Keep it open while you work.
01
A conversation you can prepare in advance
A buyer-question worksheet, a recording agenda, and prompts that help you explain your judgment in plain language. Use a colleague as the interviewer or work through the prompts on your own.
02
Sixteen assets from one source
A source map connects each answer to the finished content. The clip instructions, written examples, carousel copy, and article drafts show what to keep, what to change, and where to preserve a qualification.
03
A calendar and a finish-line checklist
A complete 30-day schedule, a production worksheet, and a final review checklist help you move from a useful conversation to material you can publish. Repeat the process with your next client question.
FROM THE GUIDE
One answer can help the reader in several ways.
In the worked example, a recruiting adviser explains why interviewers should agree on what a new hire needs to accomplish. The clip explains the reasoning. A text post gives a hiring manager three questions to ask the team. An article shows how to compare the answers and handle a mismatch. Each piece gives the reader a useful way into the same subject.
BUILT FOR PEOPLE WHO SELL EXPERTISE
Your experience is the starting point.
For consultants, fractional executives, recruiting and search firm owners, and professional advisers who have expertise to share and client work to deliver. You do not need a podcast, a large audience, or a daily posting habit to use it.
From Marquee Authority
Founded by Trevor Robinson. We help experts turn useful conversations into shows and content that give future clients a way to get to know their thinking.
BEFORE YOU DOWNLOAD
A few practical questions.
Do I need to have a podcast?
No. Start with a recorded conversation with a colleague or record yourself answering the prompts. The method works before you have a show or a regular content routine.
Does one conversation finish all the content?
It supplies the source material. Someone still needs to select, edit, write, check, and publish it. The guide shows those steps and helps you assign the work.
How long will it take to use?
Allow about 12 minutes for the core method, then spend time with the examples you need. Plan 60 minutes for recording, with preparation and production time separately. The six questions help you get usable source material; the guide then shows how to turn it into finished content.
Is this tailored content made for me?
This is a self-serve PDF with a complete illustrative example and worksheets. You apply the questions and process to your own expertise. The download does not include production services.
YOUR FREE COPY
Find your next month of content in one conversation.
Get the six questions, the 16 worked examples and the calendar. Choose one question your clients keep asking and put your first conversation on the schedule.
Get the 30-day content guide